IMC Stockholm 2009
Thank you everyone who made IMC Stockholm 2009 a stunning success. A few comments:
@ErikEkholm: Planning on how to make best use of all the great information I got from IMC #imcmeet yesterday.
@eskilsson "excellent and rewarding day"
@SkapaAB "well worth the investment in time and money! Inspirational!"
@hedenius Today I listened to a super-pro-presenter, Mitch Joel. These guys don't present ppt, they are storytellers.
@cityrat59 #imcmeet Impressive keynote by Chris Goward about Conversion Rate (@chrisgoward)
@lostferret: Pretending I got some decent sleep last night. Had a really enjoyable time at #imcmeet yesterday

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Keynote: Mitch Joel
The rules of online marketing keep changing. If you don't evolve as well, your skills will quickly become outdated. Internet Marketing Conference (IMC) has been educating people in online marketing for nearly a decade. Not only has it been organized several times in Stockholm, it has also been held in New York, Vancouver, Las Vegas, Montreal, Berlin, Barcelona, and several other cities around the world.
It will be a great opportunity to learn new things when IMC returns to Stockholm this spring. It will also be a very nice time to visit one of the most beautiful capitals of the world. Some of the best global marketers on offer will teach you how to acquire and retain customers by optimizing your marketing programs and websites. You'll also get to network with peers from several countries.
"Stockholm has emerged as the epicentre of an online revolution, giving us all what we want.."
We've had participants from twenty countries fly to Stockholm for previous events. Whether you're an advertiser, a marketer, or a business analyst, our goal is to provide you with valuable and actionable knowledge. Newbies and seasoned Internet marketers alike will find something at IMC Stockholm 2009 that they can take back to the office and use.
"Stockholm’s location provides a stunning playground for both business and leisure travellers."
IMC Stockholm 2009 – A Triple Threat
The conference this spring has a somewhat different setup compared to earlier conferences. May 27 is the date that will resemble previous IMC events the most.
May 26: An affiliate marketing conference, held largely in Swedish. | Program |
May 27: The main conference day, held entirely in English. This is the international day for experts, by experts. | Program |
May 28: Create your own workshop program. Pick the topics that interest you and pay by the workshop. Some workshops are held in English, some in Swedish. | Workshops |
IMC Stockholm 2009 – The Advanced and Popular Alternative
Companies that have previously participated in IMC throughout the world include IKEA, Victoria's Secret, Ericsson, Kodak, Reader's Digest, Unibet, Nokia, Scandinavian Airlines, Washington Mutual, Swedbank, Telia Sonera, T-Mobile, BT, bwin, CBS, Fisher-Price, H&M, Warner Bros., Aftonbladet, Bonnier, SCA, Vattenfall, Ülker, SEB, Toyota, Verizon, The Weather Network, Folksam, Fortum, La Redoute, Seat 24, Investor, Xerox, GE Healthcare, Absolut, LOVEFiLM, NCC, Scania, Yandex, Google, Yahoo!, and many more.
Businesses from every industry imaginable have sent delegates to the conference throughout the years.
Why You Should Attend
- Focus on return on investment, not on shallow matters
- Make all money invested in marketing produce more than just a visit
- Recession-proof your business as much as possible
- Meet businesspeople from multiple countries
- Visit a conference that has a solid track record
"Absolutely the most informative and overall best value, dollar for dollar, conference I have attended all year!"
This year's conference is held at Nalen. (Map)
"In the early decades of the 1900s, this was the ultimate Mecca for jazz-lovers. It all ended in the 1960s, but Nalen is now back with a vengeance. [...] The Large Hall is beautiful with its arched and decorated ceiling, gold ornaments, draperies and enormous mirrors. This is where many bands perform and the acoustics in the hall are excellent. One of the most happening joints of the 50s, it maintains the ambience of its original glory days. A jazzy and glitzy place, this nightclub holds a legendary status in Stockholm."
Mitch Joel, North America's Digital Rock Star, Is Coming
We're bringing our all-star cast to the conference. The best and the brightest are all flying to Stockholm to meet you. This year's keynote is being held by Mitch Joel, dubbed the “Rock Star of Digital Marketing" by Marketing Magazine. Mitch was the person Google turned to when they wanted to teach online marketing to some of the most well-known and successful brands in the world, including Wal-Mart and Sears. Mitch has also taught online marketing to companies like Starbucks, Unilever, and Visa. He has shared the stage with the former President of the United States, Bill Clinton. Expect to be entertained and enlightened.
"Mitch Joel has the ability to energize a room from the get-go. Substance and style mix in his approach and it all comes from the heart. Not many public speakers can match Mitch Joel's passion and knowledge. If you have the chance to see him and hear him, don't miss it."
We've worked hard to assemble the best program possible for you, and would love to meet you. So what are you waiting for?
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Photos of IMC Stockholm 2008:
Michael Berggren
We'll see you in Stockholm!
Lars Johansson, Program Director, IMC
Lennart Svanberg, Producer, IMC









