Agenda Day 1 Agenda Day 2 Partners

Registration starts at 07.30

• Choose the best domain names!

- What domain should you choose for your site? Should you have a .com .de or something else? Should you register a generic name like greatestbusinesses.com or choose a brand-name like WowWow.com or go by both?

• How to build your website!

- Build a web site both that fits both your visitors and the Search Engines. Web site design must follow certain rules but you must also be creative to be remembered. Maybe you must ignore the Search Engines and use Cloaking instead?

• Where do you find the best information?

- To be on top of the Internet Marketing field means that you always need to have the best available information, fast. Learn from our experts where you go to learn more about Search Engines, Domain Names, Page Design, Email Marketing and more.

• Develop your content!

- What information shall you have on your website? How do you create the webpage atmosphere that makes the visitor stay longer? What incentive should you have on your webpages that makes the visitor return? Learn that content is king.

• Put your site in the Search engines!

- Which search engines are the most important for your business? How do you choose where to put your business in the search engines directories? Which keywords are the most important ones for your business?

• Measure your traffic!

- Now you have your site up and running. How many visitors do you have per day? What are they doing on your website? How long do they stay? Are they coming back? Does your banner campaign produce any results?

• Work everyday!

- A single submission to the search engines and then you are done? The search engines are changing constantly and you have to follow the discussions to be on top. What tools are available to keep you informed on the changing patterns of search engines?

• Choosing the right mix of methods!

- With Email marketing, web page design, search engine optimization, domain name strategies, portal building, forums and much much more there are many alternatives for your marketing strategy. In what stage are your business and which methods are the best for your needs?

The topics will be covered in four different sessions. During the day you will switch between the different sessions.

Times:

8.30 - 10.00 Workshop part 1

10.00 - 10.15 Coffee

10.15 - 11.45 Workshop part 2

11.45 - 13.00 Lunch

13.00 - 14.30 Workshop part 3

14.30 - 15.00 Coffee

15.00 - 16.30 Workshop part 4