Agenda Overview
| Monday, 19 September, 2011 | |
|---|---|
| 8:00 9:00 |
Registration
Room: Mässhallen
|
| 9:00 9:45 |
Opening Keynote: Opening Keynote: The Human Side of Marketing Analytics
Jim Sterne, Founder, eMetrics Summit
Room: Arkaden
|
| 10:00 10:30 |
Coffee Break
Room: Mässhallen
|
| Managing Web Marketing & Cutting-Edge Online Marketing | |
| 10:30 11:15 |
Setting Online Marketing Goals
Sean Duffy, Marketing Consultant, The Duffy Agency
Room: Lilla Hallen
|
| 11:15 12:15 |
Integrated Marketing Management
Kristoffer Ewald, Data Intelligence & Analytics Unit Director, NetBooster Premium
Room: Lilla Hallen
|
| 12:15 13:45 |
Lunch Break
Room: Mässhallen
|
| 13:45 14:15 |
Building the Team: Crucial Skills and Talents
Room: Lilla Hallen
|
| 14:15 15:00 |
Mobile Marketing – Location-Based & Proximity Advertising
Andy Atkins-Krüger, CEO, WebCertain Group
Room: Lilla Hallen
|
| 15:00 15:30 |
Coffee Break
Room: Mässhallen
|
| 15:30 16:15 |
Sam Crocker, SEO Associate Director, OMD Group
Room: Lilla Hallen
|
| 16:15 17:00 |
Keynote: Bryan Eisenberg, Professional Speaker, Best Selling Author, Consultant
Room: Arkaden
|
| 17:00 |
Networking Reception
Room: Mässhallen
|
| Tuesday, 20 September, 2011 | |
|---|---|
| 8:00 9:00 | Registration |
| 9:00 10:00 |
Keynote: From Community to Family: Creating Digital B2B Connections That Deliver Business Value
Room: Lilla Hallen
|
| 10:00 10:30 |
Coffee Break
Room: Mässhallen
|
| Social Media & Email Marketing | |
| 13:30 11:30 |
Initiating Social & Business Response
Henrik Stenmann, Senior Partner & Scandinavian Online Marketing Specialist, IIH Nordic
Room: Lilla Hallen
|
| 11:30 12:15 |
Monitoring Social Media (Awareness, Influence, Sentiment)
Brent Payne, Founder & Top Bald Guy, BaldSEO, LLC
Room: Lilla Hallen
|
| 12:15 13:45 |
Lunch Break
Room: Mässhallen
|
| 13:45 14:30 |
Kelly Lorenz, Strategic Service, Apsis Sweden AB
Room: Lilla Hallen
|
| 14:30 15:15 |
Multi Channel Digital Strategy
Nina Furu, Journalist, Author / Senior Partner, Webgruppen AS
Room: Lilla Hallen
|
| 15:15 15:45 |
Coffee Break
Room: Mässhallen
|
| 15:45 16:30 |
Curt Simon Harlinghausen, AKOM360
Room: Lilla Hallen
|
| 16:30 |
Closing Remarks
Room: Lilla Hallen
|
| 16:45 | End of conference |
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